Humanizing a Trading Simulation Platform Through Boundary-Pushing Visual Design

When assembling this suite of display ads for TradingSim, we knew we wanted to utilize less-trafficked financial imagery: Dollar signs and $100 bills are great, but TradingSim needed a different look to stand out from the crowd. The resulting ads focus on bull and bear imagery, spinning the concept of bull and bear markets into something new while allowing these animals to become characters in their own right.

Quick Specs:
Industries
Finance / Professional Services