Our WordPress Backbone theme will enable you and your marketing team to spin up pages and edit anything on any page with ease–including SEO-critical pieces–without ever touching code.
In addition to building websites on the daily, our 10-person, 100% in-house dev team has completed thousands of tasks supporting our digital marketing colleagues, giving us the unique perspective of knowing what marketers need before they need it, which we bake into everything we build.
Your website will be SEO-optimized to the bone, conversion-focused, fully & properly tracked, FAST, secure, mobile-, desktop-, browser- and device-optimized, accessible, and code standards-compliant.
Better yet: it will be set up to stay all these things going forward.
“Your code is beautiful poetry.”
– A Client-side Developer upon reviewing our code
The theme comes with 10-20 blocks that we’ll “face-lift” to fit your brand–these blocks can be used on any page in any order with any of their many styling and layout variations applied. Additional custom blocks to satisfy your custom needs can be built. We also lay out a slew of reusable, or global, patterns, based on designed layouts that can be inserted and edited on any page, just like blocks. These are the most common block types we build based on years of experience creating hundreds of websites:
We build out a “Kitchen Sink” page for your team to reference that demonstrates every block available on the site, fleshed out with placeholder content and visual settings. These “Block Patterns” as they’re called can be copied & pasted between pages or saved and deployed elsewhere around the site — you can even “sync” block patterns so that changes made in one instance reflect to all instances of that block pattern. You’ll be able to make your own block patterns, too.
Useful Page, PPC-optimized Landing Page and Blog templates and a filterable Resource Library are all included.
Our core blocks and templates have been crafted over years of meticulous, data-driven user experience, search engine, and conversion optimization consideration.
What we build you is not “proprietary.” Most of what you’ll want to accomplish will be doable within WordPress yourself, but you may need a developer for something like a brand new complex block or a new systems integration. But to clarify: our developers do not build things to have to fix later; we build things to be usable and to last. Our code follows WordPress’s own best practices. What that means is: should you need a developer’s help down the road–of course you can turn to us, but you’ll be able to find a WordPress developer on any street corner who can work with what we give you.
We’re not just experienced web developers and project managers; we’re also data-driven learnaholics with winner’s mindsets who care at our core.
And we’re Subject Matter Experts in:
