Social Media Marketing (SMM) Defined
Arsham MirshahCEO & Co-Founder
Social Media Marketing (SMM) is defined as using Social Networking Sites (SNS) as a way to interact with current and potential customers, increasing exposure, enhancing brand image, and as a medium of communication.
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4 Marketing leaders share insights on culture and language
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You’ve probably heard that “culture eats strategy for breakfast”. These excerpts featuring special guests Courtney Austermehle, Chris Allen, Ryan Morel, and Sarah Reynolds are here to help you learn how to put that into practice. These four leaders explain how to create a great marketing team, nurture its culture, and the importance of the language...
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