How We Increased Sales Opportunities by $1.25 Million per Month

Matrax 2020 case study cover image


Matrax is a solution-based design, engineering, and distribution company that has been a WebMechanix client for over six years. They recently expanded their product line and sales team, so their Google Ads account was naturally growing. Their team counted on WebMechanix to keep up with these changes and drive cost per lead (CPL) below $100.

  • Analytics & Measurement
  • PPC Management

The Results

WebMechanix far surpassed Matrax’s original goal of $100 CPL. We helped the client go from an average of $1.75 million of sales opportunities per month between 2017 and 2018 to $3 million/month in 2019, with just a $4,000 per month advertising budget!