Email Marketing = Better, Cheaper, More Measurable ROI
Email as a platform might be old news, but email marketing is still at the top of the digital food chain. As an “opt-in” service you are reaching out to people that want to be contacted.
Email marketing is like being invited into someone’s living room for a nice conversation. As long as you follow generally accepted rules of etiquette and decorum they are going to hear you out at the very least. The trick is building the right list of contacts and contacting them in the right way. That’s where we can help.
Ready to learn more about email marketing from one of the best digital agencies in Baltimore-Washington DC corridor? We thought so.
How Email Marketing Helps Your Business
Reignite existing relationships with Lead Nurturing
Email reaches out to people already interested in your product or service. It keeps you top of mind, allows for customized messaging, and builds a relationship of trust.
Quantify success with Easily Measurable ROI
Tired of getting a fuzzy view of success for internet marketing? Not even sure what “success” really means? Email gives you the details you want: who got it, who opened it, who clicked it, and who converted.
Send campaigns quickly for Immediate Results
Already have a list? Bam, that’s 9/10ths of your email marketing strategy. Even when building a list from scratch, set-up and send-out are so easy you could start sending out custom emails in hours, even minutes!
Email Marketing: The Most Underutilized Online Lead Generation Strategy
The bottom line is that email marketing campaigns works. It reaches your customers and leads in a way nothing else can. Sure, it’s been around for a while, that’s because we haven’t come up with anything better!
A full email marketing strategy should include:
- Custom templates
- Automated emails
- Website integration
- Personalized content
- Split testing
- List management
- Platform selection
- and much more…