The GA4 Audience Cheat Sheet

You’ve got new events collecting data in a brand new GA4 property. You’re wondering — how do I move forward with remarketing efforts in the new Google Analytics set-up?

This guide shows you where to navigate inside a GA4 property to build audiences around website traffic and your configured events. It provides table examples of previous audience set-ups and shows you what to select in GA4 to build the same audiences. You’ll also discover the 5 key audiences you need to get started with GA4.

Download it now and set your new GA4 instance up for success.