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blog post | marketing

Conversion Optimization Defined

Arsham Mirshah Team Photo
Arsham MirshahCEO & Co-Founder

Conversion Optimization is  using technology to test variations in page design and messaging in  an effort to maximize the conversion ratio, or the number of website  visitors who become paying customers; particularly important for e-commerce  sites and sites with higher traffic-levels.

Read more conversion optimization tips from our Director of Experience.

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So while we technically have to call this a daily newsletter so people know what it is, it's anything but.

You won't find any 'industry standards' or 'guru best practices' here - only the real stuff that actually moves the needle.

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