Welcome back to my podcast More than Marketing. We’re chatting virtually because we’re still in the middle of a pandemic. And today, our guest is the Head of International Partnerships at SEMrush, Fernando Angulo. He has been with SEMrush for nine years since the beginning of the company’s marketing efforts. One of the most recognized faces of the brand, Fernando speaks at over 150 conferences worldwide every year.
We discuss how conferences have changed because of the pandemic, why community influencer marketing has worked for SEMrush, how search engines perform differently based on the language, why SEO teams need a robust SEO tool, and more.
Related Reading: Ahrefs vs SEMrush vs Moz: An Honest Review of Top SEO Tools
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