Philanthropy U

Philanthropy U is a nonprofit global learning platform. They offer free courses on any topic a nonprofit could desire. But they needed to reach more small nonprofits.

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The Results

Philanthropy U set out a challenging goal: Reducing the cost per lead while attracting more prospects. It was a tricky balance to scale and focus on lead quality. Ultimately, plenty of testing, retargeting, and data-backed decision-making helped us find the right mix to hit our goal.

“Their talented team is extremely bright and knowledgeable about the latest in digital marketing. They are invested in building long-term relationships with their clients, and it shows. WebMechanix tops my list of high-performing digital marketing agencies, and I seize any moment when I can recommend them.” Paige Dearing, Director of Marketing