Quick Specs:
Industry:
Software & Information Technology
Designed by:
WebMechanix
Developed by:
WebMechanix
Marketed by:
WebMechanix
CMS:
WordPress
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Turning a Plain List into
a User- Friendly Directory

Buy Maryland Cyber is a state, government-sponsored organization that exposes Maryland’s cybersecurity companies to local, national and global cybersecurity buyers. When they first built their site, they used a pre-built directory WordPress theme (that didn’t even have a homepage!) and an excessive number of unnecessary plugins — both of which added “code bloat” and significantly slowed down their site. Not only that: it wasn’t mobile friendly and had a very bland look.

WebMechanix designed a new homepage to act as an introduction to the company directory, eliminated the code bloat, and matched the internal page designs to that of the new homepage. This new, mobile-friendly design also updated brand colors and typography to better match Maryland and the audience coming to the website.

After launch, we saw a massive 300% site speed increase in the directory query return after switching the processing from server-side to client-side. More importantly, thanks to WebMechanix’s design, development and marketing efforts, Buy Maryland Cyber was able to increase their sponsorship significantly, leading to a constant incoming revenue stream.

With a New Directory and Sign-Up Process,
Directory Claims Increased 500%
Period Over Period