Social Media & Community Manager

Remote
Sales
Full-time

Position Summary

👋 In case we've never met before, we're WebMechanix - an award-winning digital marketing agency based in Columbia, MD. We run high-impact performance marketing programs for over 65+ clients, which means we have to understand our clients and our client's customers intimately and manage a lot of digital marketing and advertising to reach them.

You know how to use social media to drive awareness, engagement, and pipeline for B2B companies. You know how to build and foster communities to evangelize a brand, create buzz and drive revenue. And you’re looking to take the next step in your marketing career by building and owning that whole stack.

  • Use key social media channels (like LinkedIn, TikTok, YouTube, Facebook, and Twitter) to build awareness for WebMechanix and ultimately generate a qualified sales pipeline
  • Build net new and/or grow existing company-led communities to deepen WebMechanix’s relationship with its target market and foster evangelism/inbound leads
  • Set and execute the strategy for both social media and community channels.
  • Manage distribution of content across social media, monitor engagement, analyze data, and iterate
  • Reach out and engage/collaborate with industry experts and influencers to amplify social content and engage with our communities.
  • Identify, create and foster meaningful relationships with people and organizations in the WebMechanix ecosystem
  • Create and maintain intentional spaces for marketers in our community to meaningfully connect, ask questions, and share experiences
  • Consistently research and implement the latest techniques to drive growth for our company through organic social media and community engagement
  • Work closely with the business development and executive teams to drive qualified and engaged traffic, demand and pipeline

Requirements

  • 4+ years of experience using social media and building communities to drive growth for B2B brands, especially in digital marketing services or tech/SaaS
  • A proven track record of building awareness and driving pipeline through social media and community-led channels
  • Experience managing multiple social channels at once, including but not limited to LinkedIn, YouTube, TikTok, Facebook, and Twitter
  • Capable of creating & producing content across multiple formats including text & video
  • Ability to perform customer research to understand a target market and create content that resonates with an ideal customer profile
  • Excellent copywriting skills that drive engagement across social media channels
  • Experience using social media management tools like HubSpot, Buffer & Hootsuite
  • Experience using community management tools like Slack, Mighty Networks, etc.

Bonus Points

  • Experience creating and managing Customer Advisory Boards in a previous role
  • Current membership in top marketing communities like Pavilion, RevGenius, Peak, etc.
  • Prior or current SDR experience using social selling to drive qualified meetings
  • Experience working in or for digital marketing agencies (or a basic understanding of key concepts like PPC, conversion rate optimization, media buying, SEO, etc.)
  • Working knowledge of onpage SEO for optimizing website & social media content
  • A strong/growing personal brand on LinkedIn
  • Self-starter, comfortable with ambiguity, and motivated to experiment with new strategies to build community & drive results through social while meeting deadlines and delivering at a high caliber

Benefits

Here’s what we offer:

  • 🌴 Unlimited Paid Time Off (w/ a 2 week minimum usage per year)
  • 👶 8 Weeks Paid Family Leave (for birth of a new child or to treat yourself or family members for an illness)
  • 👩‍⚕️ Health Insurance
    • CareFirst Advantage HSA & Non-HSA Option
    • Carefirst Dental and Vision
    • Weighted contributions covering varying portions of individuals and families
  • 💰 401(k) and 401(k) Roth Retirement Plans w/ 3% employer match
  • 🖥️ $500 initial equipment stipend w/ additional $250 per year
  • 🕝 Flexible working hours based on your timezone
  • 💻 Fully remote (but we have an office in Columbia, MD if on-site is important for you!)
  • 📅 13.5 Paid Holidays
  • 💡 Knowledge Bomb Trainings (We encourage employees to present on topics they feel passionate about and also present on employer-sponsored topics)
  • 👩‍🏫 Monthly Mentorship Meetings to ensure there is always time dedicated to you with your manager
  • 👕 Casual Dress Code
  • ...and more! Ask us about our favorite benefits! ❤️

Here’s where to learn more:

WebMechanix is committed to the principles of Equal Employment Opportunity for all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability, genetic information, sexual orientation, or any other category covered by law.

U.S. Residents Only

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Our Hiring Process

A real human being will review your application. We don't rely on automated HR software to make decisions for us.
We'll talk a bit about your background, interests and future ambitions. Our goal is to get to know you a little better!
This interview is how we gain insight into your workflow while giving you a feel for the work you could be doing.
During this process, we'll introduce you to some of the people you'll work with daily!
We make an offer if we find that you'd be a good fit! Congratulations!